In January 2018, it had 55 million global users.

TikTok is just for dancing and lip-syncing

Nope.

Granted, it started out this way, with its owner ByteDance merging with lip-syncing platform Musical.ly in 2017. you’re free to follow (or be!)

(OK, you cant be a dog.

Can you dance and lip-sync, too?

You have to be hot to be successful

Wrong.

On TikTok, looks alone do not rule; talent, expertise, and relatability do.

There is no one-size-fits-all timing.

Some accounts never get past a few dozen followers.

Some all-stars will gain hundreds of thousands of followers in a matter of days.

All this to say, dont fret about how slowly your audience is growing.

Everyones pace is different.

Your first few videos determine your pages success

Falsebut with a caveat.

Plenty of creators whose first videos tank go on to become successful.

But if those first posts get 25 views, dont fret.

Every video holds a fresh, new chance to go viral.

TikTok shadow-banned me

Maybe, but probably not.

(The shadow part means the ban happens without your knowledge.)

But many people say theyre shadow-banned when their videos just arent performing to their expectations.

That isnt a banits a sign they need to make better content.

Not much, mind you, unless your videos regularly garner hundreds of thousands of views.

When the Fund first launched in 2020, many creators said their views plummeted after joining.

But its purely coincidental.

InTikToks own words, any drops in video views are because of in-app fluctuations that naturally occur.

The algorithm is a fickle maiden, and views can skyrocket or drop at any moment.

But the main reason for that will always be: the quality of your content.

While high quality video using professional equipment or editing software certainly canthurtyour content, its by no means required.

Dark and blurry videos arent recommended, but there are thousands (millions?)

of popular creators making magic with nothing more than a$40 ring lightand their iPhone.

Hashtags dont do anything

False.

They make your content more discoverable, and help the algorithm determine whom to show your videos.

Is itpossibleto have success with zero hashtags?

Sure, if your content is exceptional and appeals to a wide audience.

(As your fanbase grows, hashtags will be less important to your success.)

That said: Usetrendinghashtags sparingly (unless they align with your content).

They may boost your views, but they wont put you in front of yourspecifictarget audience.

Oh, and ditch#fyp(and its many iterations) forevermore.