And as helpful as some reviews can be, they are ultimately a crap shoot.

Some are useless and angry, and others are so glowing that they cant be real.

Heres how you’re able to write those kinds of reviews.

We also discussed how important it is tocontribute to the overall betterment of the internet.

Now its time to put what youve learned to work.

Instead, discuss theexperienceyou had and omit individual names.

Dont start writing in a fit of rage.

Check your spelling and grammar, use complete sentences, lay off the exclamation points.

Even if youre writing anonymously, write like someones going to read your words back to you.

Open yourself up to commentary.

If you’re free to stand behind your words though, it helps.

That just sounds like youre manufacturing those other people to bolster your opinion.

Or maybe a hotel upgraded you to a suite because you approached them with kindness.

Dont be afraid to speculatefuture readers will benefit from it.

Address the other side of the story

Finally, remember that theres another side to your story.

Positive reviews almost never get challenged, but theyre also most often ignored by future readers.

This is a template review it’s possible for you to use just about anywhere.

Just fill in the blanks with information relevant to your experience.

Even if theres no place to put them, jot them down so you have your thoughts in order.

Time, date, etc.

It was around 1:30pm, and I had hoped Id missed the lunch crowd.

I wasnt expecting a line, but I definitely got one.

I had heard the place could get busy, but this was ridiculous.

Information specific to your situation.

Keep the rules above in mind, and tell the whole story, regardless of what the outcome was

.

The housecleaning crew arrived on time, which was impressive considering Id only made the appointment that morning.

She took a look around, and presented an estimate that was a bit higher than I was expecting.

That alone earned some respect.

Nows the time to make your conclusions, offer yourself up for commentary and keep it classy.

Its the best way to see to it your reviews are useful, influential and timeless.

This story was originally published in 2012 and was updated on 12/3/19 to provide more thorough and current information.