This week I’m digging into the story of Mr.
But things are have not been looking good for Beast lately.
Beast in his controversy era
Jimmie “Mr. Until fairly recently, Mr.
Beast hasmaintained a largely positive image.
His videos are annoying, but seem harmless.
He even runsvarious charities.
But the worm is turning for Mr.
Beast in a big way, and controversy seems to be dogging his every step lately.
Here are the major controversies swirling around Mr.
Beast and fellow mega-influencers Logan Paul and Olajide KSI Olatunji announced a new product:Lunchly.
Each one contains a Feastable (Mr.
Beast’s candy bar) and a Prime drink (Paul and KSI’s beverage.)
This TikTok videoin which the trio compares Lunchly to Lunchables illustrates the product’s launch strategy.
Then there’s the “electrolytes.”
Toward the end of the video, Logan Paul touts that Lunchly has “400 milligrams of electrolytes!”
but he leaves off that most of those electrolytes are from sodium.
A Lunchly kit contains over 20% of the recommended daily salt intake in one meal.
But it’s not even really one meal.
So more salt, fewer calories.
This isn’t a T-shirt or a tchotchke meant to say “I’m a fan!”
Kids put this in theirbodies.
And that brings us to the next level of the Mr.
Beast’s controversy: The company he keeps.
Viral video of the week: KSI - Thick Of It (feat.
It worked, too.
The comment section is page after page of YouTubers roasting the song.
Beast’s other Lunchly co-conspirator, Logan Paul, is maybe more questionable a character than KSI.
Heavily promoted an NFT-based game that many allege was simply acrypto-scam.
Released an “energy drink” that contains200mg of caffeine in one can.
That’s about half a dozen Coke cans or nearly two Red Bulls.
(The Prime flavor included in Lunchly is caffeine free.)
The real world vs. Mr.
Beast’s production company and Amazon, alleging “chronic mistreatment” and sexual harassment of contestants.
Should these men be feeding your children?
Staring at glowing rectangles isn’t new, but the kinds of para-relationships that viewers of influencers like Mr.